6 Steps to Developing Your E-Newsletter Marketing Strategy
Date posted: June 19, 2013
Reading Time: 5 minutesA few months ago we explained why college newsletters were an essential part of any communications strategy and how to...
10 Steps to Writing Engaging Posts for Your College’s Blog
Date posted: December 5, 2012
Reading Time: 4 minutesThe value of blogging for colleges and universities goes beyond campus activities and students. Blogging is also one of the...
5 Steps To Promote Your School’s Open House Through Social Media
Date posted: October 19, 2012
Reading Time: 4 minutesHosting an Open House is the perfect way for your school to gather alumni, and current and prospective students together...
How to Create a School Page on LinkedIn: A Step-by-Step Guide
Date posted: October 12, 2012
Reading Time: 5 minutesAt HEM, we often hear schools asking “Can I create a school page on LinkedIn?” The answer is a resounding...
4 ways to create powerful student testimonials for your school
Date posted: August 15, 2012
Reading Time: 3 minutesStudent testimonials should be at the top of your school’s content creation list. Information about the kind of students enrolled...
Some Highlights from the EduWeb 2012 Conference
Date posted: August 6, 2012
Reading Time: 4 minutesWe’re back from eduWeb12 in Boston after a 3-day conference feast for the mind! The content was excellent and the...
Should your college be on Pinterest?
Date posted: June 14, 2012
Reading Time: 3 minutesPinterest has been around for just over a year and a half, but it is already a social media force...
Should Your College be on Pinterest? We Have Questions to Help Your College Pinterest Strategy
Date posted: June 14, 2012
Reading Time: 4 minutesPinterest has been around for over a year and a half, but it is already a social media force to...
What Does Facebook’s IPO Mean for Education Marketing?
Date posted: May 17, 2012
Reading Time: 2 minutesAs you may have heard, Facebook is selling roughly 25% of its shares at $38 per share. This values the...
Reading Time: 3 minutesSocial media is changing the game in terms of colleges’ and universities’ visibility and recruiting efforts. Thanks to platforms like...