How to Increase Engagement on Social Media in Higher Education
Date posted: May 11, 2022
Reading Time: 11 minutes Today, social media channels have blown up with unprecedented levels of content. Educational institutions around the world now rely on...
Our Top Tips for Realizing a Successful Social Media Strategy for Higher Education
Date posted: April 27, 2022
Reading Time: 9 minutes Today, social media is more than just a tool for connecting with friends and family; it has become a vehicle...
5 Effective Ways Your School Can Market Campus Services on Social Media
Date posted: January 12, 2022
Reading Time: 10 minutes For many students, a school’s campus often functions as a second home. Here, students may spend the majority of their...
10 Simple Ways to Promote Courses on Social Media
Date posted: June 3, 2020
Reading Time: 10 minutes Social media is often where many institutions showcase the lighter side of school life. From stories and posts highlighting student...
Social Media Through the Enrollment Journey: Your Questions Answered
Date posted: October 24, 2019
Reading Time: 9 minutes We had an amazing response to this week’s webinar Social Media Through the Enrolment Journey! Hundreds of education professionals from...
Social Media for Business Schools
Date posted: October 16, 2019
Reading Time: 13 minutes While the majority of business schools devote ample energy to their online presence, many don’t take full advantage of the...
Increasing Organic Engagement in Social Media Marketing for Education Institutions
Date posted: July 24, 2019
Reading Time: 13 minutes While decreasing organic reach on social media has been a problem for businesses for some time now, Facebook’s 2018 ‘Friends...
An Introduction to Social Listening for Schools
Date posted: July 10, 2019
Reading Time: 11 minutes Do you know what people are saying about your school online? How do they feel about your main competitors? What...
Charting the Enrollment Journey in Higher Ed Social Media
Date posted: March 27, 2019
Reading Time: 10 minutes Thinking in terms of the enrollment journey can be helpful for schools in every area of inbound marketing. By considering...
6 Ways to Make Your Location an Asset in Online Student Recruitment
Date posted: January 16, 2019
Reading Time: 8 minutes The location of a school can be a huge factor in the decision-making process of prospective students at all levels....