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How to Create a Student Persona that Boosts Your School’s Enrollment Numbers
Date posted: June 1, 2022
Reading Time: 9 minutesA student persona is useful only when it helps a school make a better recruitment decision. It should clarify what...
Making Personalized Website Content Part of Your Student Recruitment Strategy
Date posted: March 11, 2022
Reading Time: 8 minutesToday’s higher education institutions face the mammoth task of differentiating themselves in an increasingly competitive marketplace. It’s a noisy, action-packed...
10 Best Practices for Influencer Marketing in Higher Education
Date posted: October 27, 2021
Reading Time: 11 minutesInfluencer marketing for higher education is no longer limited to hiring a well-known creator to mention a university. Institutions can...
What Will Your Student Personas Look Like After COVID-19?
Date posted: May 13, 2020
Reading Time: 11 minutesA target persona is meant to be a living document. Comprising a broad picture of your audience’s most common shared...