Web Design and Development

Reading Time: 11 minutesThe term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...

Reading Time: 10 minutesFirst impressions are everything—whether on a first date or visiting a school’s website for the first time.  Since prospects tend...

Reading Time: 10 minutesWhen designing your school’s website, it can be easy to get distracted by the desire to create a modern, sleek...

Reading Time: 10 minutesWith over half of search traffic coming from mobile devices, it’s surprising that many schools have not created a truly...

Reading Time: 9 minutesWith each passing year, the education sector becomes increasingly digitized—and the COVID-19 crisis has only accelerated this trajectory. Now, this...

Reading Time: 11 minutesHaving a website that meets the latest design trends is something schools should always strive for – but making sure...

Reading Time: 9 minutesLike most other institutions, business schools have felt the impact of the COVID-19 crisis. With campuses forced to close, restrictions...

Reading Time: 8 minutesFor many schools, a prospective student’s visit to their campus is a crucial final stage of the admissions process. Whether...

Reading Time: 15 minutesSearch engine algorithms are meant to be your friends – not your enemies. This holds true when considering SEO for...

Reading Time: 12 minutesCTAs (calls to action) may be small, but their impact on the enrollment journey is too big to be ignored....