Creating a multilingual website can be a giant step forward for any school looking to internationalize its web presence. With...

The term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...

When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India,...

The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all...

Diversity can be very important to your international student recruitment initiatives. Attracting prospects from a range of different countries and...

Often overlooked, a website’s Frequently Asked Questions (FAQs) section can be surprisingly important, particularly in the education sector. For prospective...

Customer relationship management (CRM) is becoming a must-have for schools looking to modernize and streamline their student recruitment processes. Offering...

Over the past number of months, the internet has been abuzz with talk of the EU’s new General Data Protection...

Believe it or not, you have probably participated in hundreds of A/B tests. Proving clear, actionable, and relevant data for...

If SEO, social media, advertising and content are the main ingredients in your digital marketing recipe, having good calls to...