Top Insights on Keyword Research to Boost Your SEO for Higher Education Strategy
Date posted: June 22, 2022
Reading Time: 11 minutesUndeniably, search engine optimization has become a powerful way for schools to improve their online presence—particularly in today’s competitive digital...
Lead Generation for Colleges: Your Guide to Better Student Recruitment
Date posted: June 15, 2022
Reading Time: 12 minutesA good digital marketing strategy gives a school a strong online presence, resulting in more prospects exploring its website and...
5 Ways to Improve Your Student Recruitment Strategy
Date posted: June 8, 2022
Reading Time: 9 minutesYour student recruitment strategy is at the heart of your school’s success. It not only determines the number of students...
How to Create a Student Persona that Boosts Your School’s Enrollment Numbers
Date posted: June 1, 2022
Reading Time: 10 minutesStudent personas are at the core of nearly every effective marketing strategy. With a student persona, your messages are more...
Lead Generation for Higher Education: Key Strategies for Success
Date posted: May 25, 2022
Reading Time: 10 minutesQualified leads are the foundation of any successful business – and this is all the more important for educational institutions....
How to Market Education Courses: 8 Top Tips for a Greater Impact
Date posted: May 18, 2022
Reading Time: 11 minutesProspective students looking to attend a new school often search for specific aspects that would attract their attention—key points that...
The Ultimate Guide to Creating Email Subject Lines for Students in Higher Education
Date posted: May 13, 2022
Reading Time: 10 minutesWhen you log into your email daily, how do you determine which messages to open and read? And what kind...
How to Increase Engagement on Social Media in Higher Education
Date posted: May 11, 2022
Reading Time: 11 minutesToday, social media channels have blown up with unprecedented levels of content. Educational institutions around the world now rely on...
Integrating Dynamic Content Within Your Education Content Marketing Strategy
Date posted: May 10, 2022
Reading Time: 10 minutesHow many times has Netflix recommended just the right TV show for you to binge-watch? Or has Amazon suggested the...
Considering PPC for Higher Education? How to Find the Right Digital Advertising Mix and Channels for Your School
Date posted: May 4, 2022
Reading Time: 13 minutesEver since the onset of the pandemic, digital spaces and interactions have been on the rise. Interestingly, so has digital...