Reading Time: 7 minutesFor many students, choosing a college or university to attend is associated with joining an illustrious tradition of successful graduates...

Reading Time: 10 minutesImagine you are a prospective international student, preparing to leave your home country for the first time. Do you feel...

Reading Time: 11 minutesSchools were among the earliest adopters of data analytics nearly a decade ago, and as society has moved increasingly online,...

Reading Time: 10 minutesOver the past year, LinkedIn for higher education has arguably been the most difficult social media platform for student recruitment...

Reading Time: 8 minutesAs international markets become increasingly important for student recruitment, schools need to ensure that their messaging is being clearly understood...