Infographic – Mobile Apps in Higher Education Marketing
Date posted: April 10, 2014
Reading Time: < 1 minuteColleges and universities know that a majority of their students and prospects are using mobile devices for web activity, but...
PPC for International Student Recruitment
Date posted: April 8, 2014
Reading Time: 7 minutesIncreasing competition for a shrinking supply of local prospective students has led many colleges and universities to expand their recruitment...
How to Leverage Original Content: A Case Study about Content, Social Media and SEO in Higher Ed
Date posted: April 1, 2014
Reading Time: 9 minutesCollege and university web marketers understand that they have to publish high quality, relevant and original content for their sites...
University Presidents on Social Media: 8 Best Practices
Date posted: March 26, 2014
Reading Time: 9 minutesA university president’s social media presence can make institutional leadership more visible, understandable, and accessible. It can also create reputational,...
6 Ways to Get Better Conversion Results from your Higher Ed Website
Date posted: March 24, 2014
Reading Time: 5 minutesEach page on your higher ed website has a job to do. I think we can also all agree that...