As we discussed in a previous post, sitemaps can help boost your online presence. Why, then, are they so underestimated?...

With so much talk about mobile marketing and strategic social media plans, it can get easy for college webmasters to...

Some interesting changes happening in the Google world lately. First comes news that Google Analytics has updated the list of...

As seen in the Evolution of Search video, Google has always been a work in progress, with constant innovation and...

We’ve often discussed the increasing importance of both Google Analytics and a comprehensive social media plan (that incorporates your content...

The Canadian Council for Education recently published a new report that analyzes the possible impact of the competition for international...

Can Google Analytics Diversify Your Marketing?

Date posted: November 29, 2011

Google Analytics is a powerful analytics tool that can give your school the chance to see, in real time, how...

What can Google Analytics Measure?

Date posted: November 28, 2011

As we’ve said often in the past, Google Analytics is at the heart of analytics-driven marketing. It is a powerful...

In our last post, we discussed why creating a student blog is a great way to stand out from your...

Why Your School Needs A Student Blog

Date posted: November 23, 2011

Source As schools rely increasingly on social media to interact with prospects and students, blogs have taken the backseat in...