4 Ways to Boost Your School’s Inbound Strategy with Interactive Content
Date posted: February 7, 2024
Reading Time: 8 minutesIf you’ve followed the latest marketing trends, you’ve likely noticed the shifting dynamics in how educational institutions implement their inbound...
Live Streaming Marketing 101: A Comprehensive Guide for Schools
Date posted: January 31, 2024
Reading Time: 9 minutesReal-time broadcasting of video content over the internet, particularly on social media platforms, has revolutionized how businesses connect with their...
Student Portal Best Practices for Schools to Follow
Date posted: January 17, 2024
Reading Time: 9 minutesFrom nurturing leads to streamlining communication with current and prospective students, student portals are one of the main tools used...
The Importance of Adopting a CRM for Higher Education
Date posted: January 10, 2024
Reading Time: 7 minutesAlthough 2024 has only just begun, if you’ve already set your recruitment objectives, now is the ideal moment to contemplate...
8 Tips to Keep Your Marketing Team Productive
Date posted: January 3, 2024
Reading Time: 9 minutesIn today’s evolving work environment, team productivity is a concern in many organizations. Since hybrid and remote work formats have...
5 Reasons Why a Student Portal App is a Must for Every School
Date posted: December 27, 2023
Reading Time: 8 minutesYou may have heard of schools using a student portal app to connect with students and boost recruitment efforts. You...
How to Maintain a Successful School Blog Top Tips and Insights
Date posted: December 6, 2023
Reading Time: 8 minutesGone are the days when schools relied solely on print advertising and direct mail to reach prospective students. In today’s...
7 Landing Page Dos and Don’ts for Your School to Follow
Date posted: November 29, 2023
Reading Time: 10 minutesEffective landing pages can play a pivotal role in the success of your school’s enrollment efforts. As the digital gateway...
What Schools Need to Know About the Latest GA4 Attribution Model Updates
Date posted: November 22, 2023
Reading Time: 8 minutesChanges in marketing analytics are hardly surprising, particularly as technology and user behaviours evolve. Not too long ago, school marketers...
Demand Generation Campaigns: A General Overview for Higher Education Advertising
Date posted: November 15, 2023
Reading Time: 7 minutesAs new technologies develop and AI becomes more reliable, it’s no surprise that higher education marketing and advertising strategies will...