Unlocking Your Success: The Power of Updated Personas
Date posted: October 9, 2023
Reading Time: 3 minutesEach prospect is different. Despite this fact, prospects who are looking at your school and its offerings likely share common...
Limitations of AI in Education Marketing: 8 Risks Schools Must Manage
Date posted: September 27, 2023
Reading Time: 10 minutesArtificial intelligence can help school marketing teams research topics, create first drafts, analyze campaign data, personalize communications, and support prospective...
Google Ads AI: Potential Risks Education Marketers Should Be Aware Of
Date posted: September 13, 2023
Reading Time: 8 minutesIt is not a secret that artificial intelligence tools entered the marketing and advertising world to change how things work....
Recruiting Questions: What Your Student Recruitment Team Should Address to Connect with Prospects
Date posted: August 9, 2023
Reading Time: 10 minutesImproving your student recruitment strategy is a big step in boosting your school’s enrollment numbers, making it an essential part...
High Authority Backlinks: How Your School Can Improve its SEO
Date posted: July 26, 2023
Reading Time: 9 minutesBy now, you must have heard of search engine optimization as the top approach for improving your school website’s search...
5 Tips for Schools to Generate Brand Awareness With Inbound Marketing
Date posted: July 19, 2023
Reading Time: 10 minutesSchool brand awareness is not simply the number of people who have seen a logo or followed an account. It...
AI in Education Marketing: 6 Strategies for Schools
Date posted: July 5, 2023
Reading Time: 10 minutesArtificial intelligence is no longer a new or isolated marketing tool. It is built into search engines, advertising platforms, content...
How the HEM Team Uses AI To Deliver Quality Results for Your School
Date posted: July 4, 2023
Reading Time: 7 minutesNote: due to the rapidly transforming AI landscape, we should consider this page a “living document” that will be regularly...
TikTok Trends for Schools: 7 Strategies for Your School to Try
Date posted: June 21, 2023
Reading Time: 9 minutesTikTok is no longer only a platform for entertainment and viral challenges. Prospective students can use it to search for...
6 Top Tips for Schools Collaborating with an Education Marketing Agency
Date posted: June 14, 2023
Reading Time: 9 minutesUnsurprisingly, developing a competitive edge can make your school’s recruitment strategy more impactful. However, with so many schools competing for...
