Mastering the Art of Enrollment: Designing a High-Converting Admissions Funnel From Prospect to Student
Date posted: June 5, 2024
Reading Time: 10 minutes The journey from prospective student to enrolled pupil is anything but linear. It involves carefully planned interactions that balance communication,...
Admission Strategy for Colleges: How to Create a Winning Follow-Up Process
Date posted: April 19, 2023
Reading Time: 9 minutes Every admission strategy for colleges needs to factor in follow-ups or any communication that occurs with prospects after they’ve expressed...
TOFU to BOFU Marketing: How to Nurture Your Prospects with a Strong Admissions Funnel
Date posted: September 21, 2022
Reading Time: 12 minutes At the beginning of their enrollment journey, students typically research their field of interest and explore different options for pursuing...
Transforming Your School’s Admissions Funnel in 6 Simple Steps
Date posted: August 11, 2021
Reading Time: 11 minutes Do you think your school could be converting more leads into students? Does your admissions team struggle to give each...
Developing Education Marketing Content for Each Stage of the Enrollment Funnel
Date posted: November 15, 2019
Reading Time: 10 minutes The enrollment funnel – sometimes called the admissions funnel – has long been an instructive tool for student recruitment professionals....