The Ultimate Guide to Virtual Recruitment Events Using Digital Marketing for Schools
Date posted: September 2, 2020
Reading Time: 11 minutesIn a time when many students want to get a personalized experience of a school without having to actually go...
Reopening Your School After Lockdown: 4 To-Dos to Adjust Your Higher Ed Digital Marketing Strategy
Date posted: August 12, 2020
Reading Time: 10 minutesNormally, fall intake takes a similar structure across the world. Students shuffle into new classrooms, campuses, and in some cases,...
How to Make Amplification Part of Your Higher Education Content Strategy
Date posted: March 4, 2020
Reading Time: 10 minutesConsidering the time and resources your school has to devote towards creating content, you’ll want it to be discovered by...
Developing Education Marketing Content for Each Stage of the Enrollment Funnel
Date posted: November 15, 2019
Reading Time: 10 minutesThe enrollment funnel – sometimes called the admissions funnel – has long been an instructive tool for student recruitment professionals....
3 Tactical Approaches to Producing More Effective Education Content Marketing
Date posted: June 6, 2018
Reading Time: 12 minutesIt was 1996 when Bill Gates penned his famous essay “Content is King.” In a remarkably prescient piece, the Microsoft...
Higher Education Content Strategy Ideas: Creating Inspiring Interviews
Date posted: June 7, 2017
Reading Time: 10 minutesAre you struggling to find engaging topics and unique ideas for your school’s content marketing efforts? Sourcing original content that...
Is Medium a Higher Ed Content Marketing Game-Changer?
Date posted: November 30, 2016
Reading Time: 10 minutesIt’s been called the ‘YouTube of blogging,’ drawn comparisons to Reddit as a viral engine, and was created by two...