Reading Time: 10 minutesLaunched in 2009, Weibo has long been an important channel for schools looking to connect with prospective students in China....

Using WeChat for Student Recruitment in China

Date posted: April 26, 2017

Reading Time: 10 minutesImagine a platform that combines messaging, social sharing, video, search, service tools and lightweight applications in one mobile environment. For...

Reading Time: 12 minutesSocial media marketing in China requires more than translating an international campaign and reposting it on a different platform. Prospective...