XML Sitemaps for School Websites: Benefits and Best Practices
Date posted: February 16, 2012
Reading Time: 10 minutesSchool, college, and university websites can contain hundreds or thousands of URLs, including program pages, admissions information, tuition details, campus...
Reading Time: 2 minutesIn our last post, we discussed why creating a student blog is a great way to stand out from your...
How to Get More Comments and Engagement on Your School Blog
Date posted: November 10, 2011
Reading Time: 9 minutesA school blog can do much more than publish announcements. It can answer prospective students’ questions, highlight authentic student experiences,...
3 Reasons Your School Needs A Student Blog
Date posted: September 2, 2011
Reading Time: 2 minutesWhile some schools have been multiplying student blogs, many educational institutions are still reluctant to let their students do their...
Reading Time: 2 minutesMany Canadian colleges and universities are actively working on rebranding themselves, seeking to reposition their institutions in the changing higher education...
Reading Time: 2 minutesWhat sorts of people are visiting your site? What are their main characteristics? What is it you want visitors to...
Higher Education Marketing ROI: How to Measure Enrollment Impact
Date posted: March 2, 2011
Reading Time: 9 minutesWhat exactly is Return on Investment (ROI)? And why should your school be so focused on it? Take a look at the Higher Education Marketing primer on this all-important Web marketing figure.What exactly is Return on Investment (ROI)? And why should your school be so focused on it? Take a look at the Higher Education Marketing primer on this all-important Web marketing figure.
Reading Time: 2 minutesIf your school is not ranking well on search engine results, you are not making the most of your website...