What Do Universities Use CRM Systems For? 8 Core Functions
Date posted: April 16, 2025
Reading Time: 11 minutesA CRM system for a university helps teams manage relationships, communications, tasks, and data across the learner journey. It can...
Next-Level Strategies in CRM for Higher Education: Advanced Data Integration and Engagement Analytics
Date posted: May 29, 2024
Reading Time: 9 minutesThe rapid advancement of higher education marketing strategies indicates that institutions are continually seeking innovative strategies to enhance student engagement...
Why Higher Education Needs a CRM: 8 Benefits
Date posted: January 10, 2024
Reading Time: 10 minutesA CRM for higher education can give marketing, recruitment, and admissions teams a shared view of each prospective student’s journey....
How to Use Your Education CRM for Effective Contact Management
Date posted: December 23, 2020
Reading Time: 11 minutesAs a software becomes more and more widespread, it often becomes more complex, with companies adding new bells and whistles...
Developing Better CRM and Marketing Automation for Schools: The Inside Story of Mautic by HEM
Date posted: November 16, 2020
Reading Time: 5 minutesWorking with so many different types of schools all over the world, HEM gains a lot of valuable insights into...
7 Surprising Things that Mautic CRM and Marketing Automation for Schools Can Do For You
Date posted: August 19, 2020
Reading Time: 10 minutesRegardless of whether your school is new to CRM and marketing automation, or has been using these systems for ages,...
7 Ways to Manage Your Recruitment During COVID-19 with CRM and Marketing Automation for Schools
Date posted: April 22, 2020
Reading Time: 11 minutesA CRM and marketing automation system can be a useful tool for admissions teams at the best of times. Allowing...
5 Benefits of Integrating Your Website with an Education CRM
Date posted: March 26, 2020
Reading Time: 10 minutesYour website is the powerhouse of your school’s student recruitment efforts. It’s where prospects go to find information about your...
CRM for Schools Made Simple: A Beginner’s Guide
Date posted: October 4, 2019
Reading Time: 13 minutesToday, a good customer relationship management (CRM) platform is the backbone of many successful student recruitment efforts. A CRM for...
Effective List Segmentation in CRM for Schools
Date posted: July 17, 2019
Reading Time: 10 minutesDoes your admissions team have trouble dividing its workload? Do you find it difficult to know which prospects to follow...