Student Leads Checklist: 13 Tips for Schools
Date posted: January 26, 2013
Reading Time: 10 minutesNeed more high quality student leads? If so, you’re in good company because this is probably the most common requirement...
5 Time-Saving Tips to Streamline Your College’s Social Media Activities
Date posted: January 18, 2013
Reading Time: 3 minutesIf not well managed, social media can be very time-consuming. Even if your college or university is active on a limited number...
5 Time-Saving Social Media Tips to Streamline Your College’s Activities
Date posted: January 18, 2013
Reading Time: 4 minutesIf not well managed, social media can be very time-consuming. Even if your college or university is active on a limited number...
Using In-Page Analytics to Help Manage your College’s Home Page Real Estate
Date posted: January 4, 2013
Reading Time: 4 minutesCompetition for real estate on your high priority web pages is always a major challenge for web managers at post-secondary...
How to Write Engaging College Blog Posts in 10 Steps
Date posted: December 5, 2012
Reading Time: 9 minutesCollege blog posts can support program discovery, answer student questions, demonstrate institutional expertise, and connect prospective students with the next...
4 Steps to a Successful Facebook Contest
Date posted: September 7, 2012
Reading Time: 3 minutesFacebook contests are a great way to engage with your students, reach their friends and other prospects. Here are a...
How to Use Long-Tail Keywords for Colleges in SEO and PPC
Date posted: September 3, 2012
Reading Time: 9 minutesSmaller colleges do not need to outrank the largest institutions for every broad education keyword to attract qualified prospective students....
3 Essential Social Media Measurement Tools for Your School
Date posted: August 23, 2012
Reading Time: 3 minutesThe return on investment (ROI) of social media initiatives is one of the current Holy Grails in higher ed. With...
Three Aspects of Managing Web Analytics for Higher Ed
Date posted: August 17, 2012
Reading Time: 4 minutesManaging analytics for a higher ed institution can get pretty complicated. It takes a range of skills sets, of varying...
4 ways to create powerful student testimonials for your school
Date posted: August 15, 2012
Reading Time: 3 minutesStudent testimonials should be at the top of your school’s content creation list. Information about the kind of students enrolled...