Survey shows How International Students Choose Master Programs: What Does this Mean for Your Recruitment Marketing?
Date posted: March 30, 2016
Reading Time: 7 minutesWe looked at the QS World Grad School Tour: Applicant Survey 2015 to learn more about what drives postgraduate decision-making...
Recruiting Students from Latin America: 8 Strategies
Date posted: March 16, 2016
Reading Time: 13 minutesLatin America remains an important source of internationally mobile students, but it should not be approached as one uniform recruitment...
Stealth Applicants in Higher Education: 8 Strategies
Date posted: December 2, 2015
Reading Time: 12 minutesA prospective student can spend weeks comparing programmes, reading tuition pages, watching student videos, checking reviews, asking an AI assistant...
An Intro to Inbound Links for Higher Ed Marketers
Date posted: November 2, 2015
Reading Time: 5 minutesTo compete successfully on the search engines for top rankings, your college or university web team needs to have a...
Visual Storytelling with Instagram’s New Ads for Colleges
Date posted: October 21, 2015
Reading Time: 8 minutesInstagram Opens Advertising to All Businesses If you’ve been following the social media trends favouring increasingly mobile and image-based content,...
WhatsApp for Schools: Exploring a Potential Marketing Strategy
Date posted: July 22, 2015
Reading Time: 6 minutesFor most non-millennials, the first time instant messaging app WhatsApp appeared on their radars was when Facebook purchased it last...
WhatsApp With Your Mobile Student Recruitment?
Date posted: July 22, 2015
Reading Time: 6 minutesFor most non-millennials, the first time instant messaging app WhatsApp appeared on their radars was when Facebook purchased it last...
6 Questions to Assess Your Plan for International Student Recruitment
Date posted: March 11, 2015
Reading Time: 7 minutesA recent World Education News & Reviews (WENR) report revealed some very compelling trends amongst Millennial international students. With a...
Improve your International Student Recruitment with a Digital Marketing Assessment: Free Webinar from HEM
Date posted: October 15, 2014
Reading Time: 2 minutesAs international student mobility continues to increase exponentially, there is great opportunity for higher education institutions to expand their enrollment...
Understanding Saudi Arabian Student Recruitment
Date posted: September 12, 2014
Reading Time: 9 minutesWhat is the first thing that comes to mind when you think of Saudi Arabia? If you said oil, you...