Reading Time: 11 minutesBy offering prospects relevant and helpful information, inbound marketing has quickly become one of the most effective ways for schools...

Redefining Inbound Marketing for Schools

Date posted: August 21, 2019

Reading Time: 16 minutesThe age of overly promotional, sales-oriented marketing is long gone. When looking for a school, students want authentic advice, helpful...

Reading Time: 10 minutesDoes your admissions team have trouble dividing its workload? Do you find it difficult to know which prospects to follow...

Reading Time: 12 minutesAre your school’s email marketing initiatives all they could be? Email remains one of the most powerful tools that schools...

Reading Time: 10 minutesIt’s no surprise that more and more schools are investing in marketing automation software. A multifunctional solution that can help...

Reading Time: 9 minutesIt’s natural for experienced admissions staff to be wary of CRM and marketing automation. After all, student recruitment is an...

Reading Time: 10 minutesDeciding how your admissions team should follow up on inquiries can seem like something of a minefield. How soon should...

Reading Time: 8 minutesWhat could your admissions team achieve if you had more time? Would you scale up your recruitment campaigns? Explore the...

Reading Time: 8 minutesInternational student recruitment can occasionally get a little messy. With prospective students inquiring in different languages, international calls to schedule...

Reading Time: 7 minutesMarketing automation. The term conjures up images of computer-generated messages going out to prospects in spammy abundance, de-humanizing brands and...