Reading Time: 6 minutesFacebook is not one to rest on its laurels, which means colleges and universities have to continually be on the...

Reading Time: 11 minutesContinuing education recruitment is no longer simply a matter of publishing a course calendar and waiting for registrations. Colleges, universities,...

Mobile Apps in Higher Education Marketing

Date posted: October 16, 2013

Reading Time: 4 minutesFor those colleges and universities still watching and waiting for the mobile market to develop, now would be a good...

Reading Time: 10 minutesTransfer students should not be treated as a backup enrollment audience. They are an important and increasingly varied part of...

Reading Time: 12 minutesStudent testimonials can help prospective learners understand what a program, classroom, campus, or support service feels like through the experience...

Reading Time: 10 minutesAn international student recruitment website should do more than welcome visitors from abroad. It should help a prospective student understand...

Reading Time: 5 minutesNo higher education institution would dispute that their website is an important asset for all their student marketing initiatives, but...