Webcasting Opportunities Virtually Unlimited
Date posted: October 11, 2013
Reading Time: 6 minutes Colleges and universities worldwide have an ever increasing array of technological tools at their disposal, which can be perceived as...
Understanding Higher Education in South Korea 101
Date posted: October 2, 2013
Reading Time: 5 minutes Education is taken very seriously in South Korea – what other country would alter stock market and flight schedules just...
A Content Marketing Matrix for Higher Ed: Entertain, Inspire, Educate and Convince
Date posted: September 23, 2013
Reading Time: 4 minutes Creating fresh, relevant web content every week, as you implement your content strategy, is probably one of your greatest challenges....
Money Matters for Financial Aid Pages
Date posted: September 20, 2013
Reading Time: 3 minutes Once upon a time, colleges were reserved for the privileged few who could afford them. As the cost of higher...
Moving to a Mobile-First Mindset
Date posted: September 17, 2013
Reading Time: 4 minutes The rapid rise of internet-ready mobile technology has had web designers rushing to keep up. While the online landscape is...
Understanding Student Recruitment in China 101
Date posted: September 11, 2013
Reading Time: 6 minutes China represents a source of endless fascination for college and university admission departments. According to the Chinese Ministry of Education,...
Best Practices for Virtual Tours in Higher Education
Date posted: September 5, 2013
Reading Time: 5 minutes Admissions teams have long known that visiting a campus is the most important factor in solidifying a student’s decision to...
How to Make Compelling Promotional Video for Higher Education
Date posted: September 4, 2013
Reading Time: 4 minutes Website design for colleges and universities is a constant challenge because of the need to express an abundance of information...
Are Microsites Right for Your School?
Date posted: August 23, 2013
Reading Time: 5 minutes A college or university’s website has the tricky challenge of simultaneously communicating with several audiences, including alumni, faculty, parents, and...
3 Tips for Recruiting Transfer Students
Date posted: August 16, 2013
Reading Time: 5 minutes Transfer students tend to be an overlooked market in the realm of student recruitment, rarely mentioned in admissions marketing or...