Reading Time: 7 minutesIt is now well known that Gen Zers and Millennials navigate the digital landscape, using social media not just for...

Reading Time: 8 minutes2023 has been the year of artificial intelligence. Since the beginning of the year, we have heard a lot about...

Reading Time: 3 minutesEach prospect is different. Despite this fact, prospects who are looking at your school and its offerings likely share common...

Reading Time: 7 minutesIn today’s crowded market, email marketing is one of the most effective ways schools reach and convert prospects. Through segmentation...

Reading Time: 9 minutesAI in marketing has become a noteworthy phenomenon, making it hard for school marketers to overlook. Many are implementing AI...

Reading Time: 9 minutesInbound marketing is a valuable strategy for schools looking to connect with prospects. Not only can inbound help you boost...

Reading Time: 8 minutesIt is not a secret that artificial intelligence tools entered the marketing and advertising world to change how things work....

Reading Time: 8 minutesA school’s student portal should be a space that attracts prospects and naturally guides them through the admissions funnel. Schools...

Reading Time: 10 minutesIn the current digital landscape, organic search has become the foundation of online visibility and brand awareness. Although many schools...

Reading Time: 10 minutesIn today’s education market, Meta advertising campaigns are key for successfully reaching prospects. However, running ads on platforms like Facebook...