Don’t Miss Our Exclusive CBIE Webinar Next Friday: “How Digital Marketing Can Help You Reach and Recruit More International Students”
Date posted: April 25, 2016
Reading Time: 2 minutesWe’re proud to announce that Higher Education Marketing’s own Philippe Taza will be hosting a special webinar entitled “How Digital...
Using Academic Research Content Marketing For Your School
Date posted: April 20, 2016
Reading Time: 9 minutesUniversities have been the site of some of the greatest discoveries in human history. Stephen Hawking was working as a...
7 Ways Schools are Upgrading Their Apps to Recruit & Retain More Students
Date posted: April 13, 2016
Reading Time: 8 minutesThere’s little doubt that prospective students both near and far are using their smartphones to learn about your school. A...
Social Media Marketing in China for Student Recruitment
Date posted: April 6, 2016
Reading Time: 8 minutesChina has long been established as the world’s largest market for international student recruitment. With a growing middle class and...
Survey shows How International Students Choose Master Programs: What Does this Mean for Your Recruitment Marketing?
Date posted: March 30, 2016
Reading Time: 7 minutesWe looked at the QS World Grad School Tour: Applicant Survey 2015 to learn more about what drives postgraduate decision-making...
International SEO for University Recruitment
Date posted: March 23, 2016
Reading Time: 10 minutesIn 2014, 274,439 students from China enrolled in US universities. Enrollment from Brazilian students increased by 22.2%, helped in no...
Recruiting Students from Latin America: Market Trends & Digital Tactics
Date posted: March 16, 2016
Reading Time: 8 minutesMost colleges, universities and language programs across the globe are fully aware that Latin America is now one of the...
3 Emerging Social Media Networks to Expand your Student Recruitment: Tumblr, Pinterest and Reddit
Date posted: March 9, 2016
Reading Time: 9 minutesThe social media landscape continues to change, with user habits and demographics constantly shifting from year to year. Crucially for...
8 Ways to Recycle Student Testimonials for Maximum Recruitment Mileage
Date posted: March 2, 2016
Reading Time: 7 minutesTestimonials are one of the most powerful and enduring marketing tools out there. When was the last time you tried...
Creating Digital Micro-Campaigns Around Your College Events
Date posted: February 24, 2016
Reading Time: 9 minutesEvery college has dates on their calendar that are extra special. Sometimes it’s a legendary sporting occasion, such as the...