Survey shows How International Students Choose Master Programs: What Does this Mean for Your Recruitment Marketing?
Date posted: March 30, 2016
Reading Time: 7 minutesWe looked at the QS World Grad School Tour: Applicant Survey 2015 to learn more about what drives postgraduate decision-making...
International SEO for University Recruitment
Date posted: March 23, 2016
Reading Time: 10 minutesIn 2014, 274,439 students from China enrolled in US universities. Enrollment from Brazilian students increased by 22.2%, helped in no...
Recruiting Students from Latin America: Market Trends & Digital Tactics
Date posted: March 16, 2016
Reading Time: 8 minutesMost colleges, universities and language programs across the globe are fully aware that Latin America is now one of the...
3 Emerging Social Media Networks to Expand your Student Recruitment: Tumblr, Pinterest and Reddit
Date posted: March 9, 2016
Reading Time: 9 minutesThe social media landscape continues to change, with user habits and demographics constantly shifting from year to year. Crucially for...
8 Ways to Recycle Student Testimonials for Maximum Recruitment Mileage
Date posted: March 2, 2016
Reading Time: 7 minutesTestimonials are one of the most powerful and enduring marketing tools out there. When was the last time you tried...
Creating Digital Micro-Campaigns Around Your College Events
Date posted: February 24, 2016
Reading Time: 9 minutesEvery college has dates on their calendar that are extra special. Sometimes it’s a legendary sporting occasion, such as the...
Creating Digital Micro-Campaigns for Colleges
Date posted: February 24, 2016
Reading Time: 9 minutesEvery college has extra special dates on its calendar. Sometimes, it’s a legendary sporting occasion like the Oxford-Cambridge boat race...
Announcing HEM’s New eBook: Digital Marketing Solutions for Education Institutions
Date posted: February 19, 2016
Reading Time: 2 minutesTaking a Look at 2015’s Top Trends to Make Recommendations for 2016! To get your school’s marketing efforts off to...
6 Ways Social Media can Boost Language School Recruitment
Date posted: February 17, 2016
Reading Time: 7 minutesHistorically, international students have relied on referrals from agents and academic counsellors when selecting a language school. While these referrals...
9 Ways to Tune Up Your Recruitment Marketing for Today’s “Typical“ Student
Date posted: February 10, 2016
Reading Time: 3 minutesThe typical college student today is very different from that of the past. The fairly accurate stereotype of the young,...