Reading Time: 3 minutesSmart phones and tablets now account for about 20% of global web traffic (with smartphones at around 15% and tablets...

Reading Time: 3 minutesThere has recently been a lot of hype (not to mention anger) about content visibility on Facebook fans’ newsfeeds. A few...

Reading Time: 3 minutesLinkedIn has proven over the past several years that it is an essential component of social media marketing for educational...

Should your college be on Pinterest?

Date posted: June 14, 2012

Reading Time: 3 minutesPinterest has been around for just over a year and a half, but it is already a social media force...

Reading Time: 4 minutesPinterest has been around for over a year and a half, but it is already a social media force to...

Reading Time: 2 minutesAt the recent World Congress 2012, (ACCC and the World Federation of Colleges and Polytechnics) meeting in Halifax, we had...

Reading Time: 3 minutesEveryone wants their site to look good, to be engaging and interactive, and most importantly, to garner loyal visitors and...

Reading Time: 2 minutesGoogle Adwords has announced the launch of the Auction insights report. This new feature will help empower your college marketing department to make...

Reading Time: 3 minutesIt’s Commencement time! It’s an exhilarating moment for graduates as they are closing a chapter of their life and are...

Reading Time: < 1 minuteHigher Education Marketing presented a webinar on May 17, 2012 discussing online lead generation for higher education. The webinar covered...