LinkedIn Retools Higher Ed Features: What This Means for Your Recruitment Campaigns
Date posted: May 18, 2016
Reading Time: 9 minutesHot on the heels of Instagram and Twitter’s recent newsfeed changes, recruiters can expect another important social media platform to...
“INTERACTIVE CONTENT” IS WHAT’S NEXT: 4 WAYS YOUR SCHOOL CAN GET IN THE GAME
Date posted: May 11, 2016
Reading Time: 10 minutesWhy does interaction matter in content marketing? Research has firmly established that when we actively participate in an exercise, we’re...
How the Latest Instagram & Twitter Newsfeed Changes Affect Your School’s Social Media Marketing Strategy
Date posted: May 4, 2016
Reading Time: 9 minutesThe ever-changing landscape of social media marketing seems to be shifting once again, with two major players announcing changes to...
Marketing Automation: 3 Routes to Smarter Student Recruitment
Date posted: April 27, 2016
Reading Time: 7 minutesMarketing automation. The term conjures up images of computer-generated messages going out to prospects in spammy abundance, de-humanizing brands and...
Research Content Marketing for Universities: 8 Strategies
Date posted: April 20, 2016
Reading Time: 13 minutesUniversities produce original knowledge every day, but much of that work never reaches prospective students in a form they can...