The 70/20/10 Content Marketing Formula
Date posted: March 25, 2013
Reading Time: 4 minutesMost higher ed institutions dominate the search engine rankings for their branded keywords. (Branded keywords = the name of your...
Essential Elements of a Powerful Program Page
Date posted: March 22, 2013
Reading Time: 5 minutesThere has been a recent buzz about why academic program pages should are the most important pages on college and...
Q&A SESSION: SOCIAL MEDIA FOR STUDENT RECRUITMENT
Date posted: March 21, 2013
Reading Time: 5 minutesThe effect social media has on student recruitment continues to be a highly debated topic. Many colleges and universities have...
15 Ways to Reduce Your Higher Ed Website Bounce Rates
Date posted: March 18, 2013
Reading Time: 5 minutesIn last weeks’ post “Bounce Rates in Higher Ed: The Good, the Bad and the Ugly” we defined bounces and bounce...
Increase International Student Recruitment Directly Through Your Website
Date posted: March 15, 2013
Reading Time: 4 minutesA college or university’s website is one of the most effective and cost-efficient tools that can enhance international recruitment efforts....