Reading Time: < 1 minuteHigher Education Marketing presented a webinar on May 17, 2012 discussing online lead generation for higher education. The webinar covered...
What Does Facebook’s IPO Mean for Education Marketing?
Date posted: May 17, 2012
Reading Time: 2 minutesAs you may have heard, Facebook is selling roughly 25% of its shares at $38 per share. This values the...
Reading Time: 2 minutesBig data analytics involves examining huge amounts of data from a variety of different sources, including Web server logs and...
Reading Time: 3 minutesSocial media is changing the game in terms of colleges’ and universities’ visibility and recruiting efforts. Thanks to platforms like...
Using Analytics Tools to Better Understand Market Segments in Higher Education
Date posted: May 11, 2012
Reading Time: 4 minutesGood marketing is all about segmentation. If you truly understand your market and communicate effectively with them you will be...