Promotional Videos for Schools: Simple Yet Effective Approaches to Video Marketing
Date posted: October 5, 2022
Reading Time: 2 minutesA strong school promotional video should do more than look polished. It should help a prospective student or parent understand...
WhatsApp for Education: 8 Student Recruitment Strategies
Date posted: September 28, 2022
Reading Time: 9 minutesWhatsApp can give prospective students a convenient way to ask questions, receive reminders, confirm appointments, and continue an admissions conversation...
TOFU to BOFU Marketing: How to Nurture Your Prospects with a Strong Admissions Funnel
Date posted: September 21, 2022
Reading Time: 12 minutesAt the beginning of their enrollment journey, students typically research their field of interest and explore different options for pursuing...
The Anatomy of an Effective Recruitment Email Campaign for Schools
Date posted: September 14, 2022
Reading Time: 10 minutesA recruitment email campaign should not be a stack of scheduled messages built around a generic template. It should be...
How to Write Effective Calls to Action for Schools
Date posted: September 7, 2022
Reading Time: 10 minutesA call to action is the point where useful information becomes a clear next step. For schools, colleges, universities, language...