Creating Rich Search Results: How to Elevate Your School’s SEO Strategy
Date posted: March 6, 2024
Reading Time: 8 minutesA robust online presence is vital for educational institutions to thrive in today’s digital landscape. Over the past years, Search...
Student Portal Best Practices for Schools to Follow
Date posted: January 17, 2024
Reading Time: 9 minutesA student portal should make important tasks easier for applicants, current students, faculty, and administrative teams. It can centralize applications,...
Why Higher Education Needs a CRM: 8 Benefits
Date posted: January 10, 2024
Reading Time: 10 minutesA CRM for higher education can give marketing, recruitment, and admissions teams a shared view of each prospective student’s journey....
5 Reasons Why a Student Portal App is a Must for Every School
Date posted: December 27, 2023
Reading Time: 8 minutesA student portal is a secure online hub where applicants, students, parents, agents, and school staff can complete important tasks...
Demand Generation Campaigns: A General Overview for Higher Education Advertising
Date posted: November 15, 2023
Reading Time: 7 minutesAs new technologies develop and AI becomes more reliable, it’s no surprise that higher education marketing and advertising strategies will...
Partnering with a Marketing Agency for International Student Recruitment
Date posted: November 1, 2023
Reading Time: 8 minutesIn a globalized world, international student recruitment is no longer an option but a necessity. Schools engaging in recruiting international...
How to Create the Perfect Lead Gen Landing Page for Your School
Date posted: October 25, 2023
Reading Time: 7 minutesIf your school has been trying to get new leads online, you might be familiar with lead-generation landing pages. These...
A/B Testing Email Marketing: What Your School Needs to Know
Date posted: October 4, 2023
Reading Time: 7 minutesIn today’s crowded market, email marketing is one of the most effective ways schools reach and convert prospects. Through segmentation...
Generating High-Quality Leads with Inbound Marketing 5 Tips for Schools
Date posted: September 20, 2023
Reading Time: 9 minutesInbound marketing is a valuable strategy for schools looking to connect with prospects. Not only can inbound help you boost...
Nurturing Leads Towards Application with Your School’s Student Portal: A Guide for Success
Date posted: September 6, 2023
Reading Time: 8 minutesA school’s student portal should be a space that attracts prospects and naturally guides them through the admissions funnel. Schools...