Survey shows How International Students Choose Master Programs: What Does this Mean for Your Recruitment Marketing?
Date posted: March 30, 2016
Reading Time: 7 minutesWe looked at the QS World Grad School Tour: Applicant Survey 2015 to learn more about what drives postgraduate decision-making...
International SEO for Universities: 10 Recruitment Strategies
Date posted: March 23, 2016
Reading Time: 13 minutesInternational student recruitment is no longer concentrated in a small number of destinations, source countries, or search behaviours. Prospective students...
Recruiting Students from Latin America: 8 Strategies
Date posted: March 16, 2016
Reading Time: 13 minutesLatin America remains an important source of internationally mobile students, but it should not be approached as one uniform recruitment...
6 Ways Social Media can Boost Language School Recruitment
Date posted: February 17, 2016
Reading Time: 7 minutesHistorically, international students have relied on referrals from agents and academic counsellors when selecting a language school. While these referrals...
WhatsApp for Schools: Exploring a Potential Marketing Strategy
Date posted: July 22, 2015
Reading Time: 6 minutesFor most non-millennials, the first time instant messaging app WhatsApp appeared on their radars was when Facebook purchased it last...
WhatsApp With Your Mobile Student Recruitment?
Date posted: July 22, 2015
Reading Time: 6 minutesFor most non-millennials, the first time instant messaging app WhatsApp appeared on their radars was when Facebook purchased it last...
How to Attract Students by Showcasing Your Instructors Online
Date posted: March 18, 2015
Reading Time: 9 minutesVisitors to your website and social media channels are hoping to get an insider view of what life will be...
Improve your International Student Recruitment with a Digital Marketing Assessment: Free Webinar from HEM
Date posted: October 15, 2014
Reading Time: 2 minutesAs international student mobility continues to increase exponentially, there is great opportunity for higher education institutions to expand their enrollment...
Understanding Saudi Arabian Student Recruitment
Date posted: September 12, 2014
Reading Time: 9 minutesWhat is the first thing that comes to mind when you think of Saudi Arabia? If you said oil, you...
4 Ways to Attract More Leads With Modern E-Brochures
Date posted: July 28, 2014
Reading Time: 8 minutesBrochures that introduce your campus, programs, student support services, and next steps can still play an important role in your...