How Welcoming is Your School’s Website for International Students?
Date posted: February 22, 2017
Reading Time: 10 minutesImagine you are a prospective international student, preparing to leave your home country for the first time. Do you feel...
Plain English: 5 Writing Tips for International Students
Date posted: February 1, 2017
Reading Time: 10 minutesAs international recruitment becomes more competitive, schools need to make sure prospective students and their families can understand what they...
HEM’s Brand New eBook: Digital Marketing Solutions for Education Institutions is Available Now!
Date posted: January 30, 2017
Reading Time: 2 minutesYour Guide to the Changing World of Digital Student Recruitment! We’re very excited to announce that the fifth edition of...
How Instant Messaging and Chatbots are Transforming Student Recruitment for the Hyper-Connected Generation
Date posted: January 18, 2017
Reading Time: 10 minutesOver the past few years, there has been a fundamental shift in how we use social media – a trend...
How Instant Messaging and the WhatsApp Bot for Education are Transforming Student Recruitment for the Hyper-Connected Generation
Date posted: January 18, 2017
Reading Time: 11 minutesOver the past few years, there has been a fundamental shift in how we use social media marketing for educational...
Choosing the Right PPC Channels for Your Higher Education Paid Advertising Campaigns
Date posted: January 11, 2017
Reading Time: 10 minutesPay-Per-Click (PPC) advertising campaigns are often one of the most vital ingredients of a successful student recruitment strategy. PPC initiatives...
Developing Sustainable Student Recruitment Strategies in China
Date posted: January 4, 2017
Reading Time: 13 minutesFor colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn’t have come at a...
Developing Sustainable Student Recruitment Strategies in China
Date posted: January 4, 2017
Reading Time: 13 minutesThe rise in international student mobility couldn’t have come at a better time for colleges and universities struggling to meet...
International Student Recruitment in Africa: Strategy Guide
Date posted: December 7, 2016
Reading Time: 10 minutesAfrica offers significant opportunities for international student recruitment, but it should never be treated as one market. The continent includes...
Housing Anywhere: How International Student Housing Platforms Support Recruitment
Date posted: November 21, 2016
Reading Time: 9 minutesHousing is not simply a service students need after they enrol. For many international applicants, it is part of the...