College admissions and recruitment teams have a lot of balls in the air. They’re launching email campaigns, optimizing websites, growing...

There was a time when students approached college primarily as a life experience – an opportunity to explore new concepts,...

Brochures that showcase your campus, programs, and student support services should be an important part of your school’s marketing strategy....

When it comes to marketing your higher education institution, there’s almost no popular social media outlet that’s overlooked as much...

In these challenging times for higher education providers, many colleges and universities are looking to international student recruitment to meet...

Social media marketing has become a necessary resource in the realm of student recruitment but that doesn’t mean it isn’t...

LinkedIn, the network that aims to link professionals with potential employers just launched its University Pages. These new pages are...

Higher Education Marketing is excited to announce that our CEO and Digital Analyst, Philippe Taza, will be speaking at the...