As the current crisis surrounding the COVID-19 pandemic continues to develop, the circumstances facing schools are changing day by day,...

As we enter the New Year, the thoughts of you and your team members are no doubt turning to your...

2019’s Best Higher Ed Marketing Holiday Videos!

Date posted: December 18, 2019

Season’s greetings! At schools all over the world, exams are finishing up, classes are winding down, and students and staff...

Gone are the days when search engines rewarded websites for targeting specific keywords. Now, they prioritize content quality, and rank...

While creating infographics isn’t the most revelatory content marketing idea, it remains one of the most effective. As a way...

When it comes to the length of your school’s marketing content, it’s natural to assume that less is more. After...

Do you sometimes find yourself disappointed with the traffic, visibility, and conversions generated from some of your blogs? Does most...

It was 1996 when Bill Gates penned his famous essay “Content is King.” In a remarkably prescient piece, the Microsoft...

Video holiday greetings from schools have become fairly common over the past number of years, to the point that it...

It’s been called the ‘YouTube of blogging,’ drawn comparisons to Reddit as a viral engine, and was created by two...