The Essentials of Language School Advertising
Date posted: October 2, 2019
Reading Time: 11 minutesWith increasing online competition, Language School Advertising has become more difficult to master on search engines and social media. Given...
Diversify Your International Student Recruitment Strategies with Digital Marketing
Date posted: September 27, 2019
Reading Time: 12 minutesAs international student mobility has grown, education agents have become an important part of the overall recruitment landscape, with language...
9 Steps to Building the Perfect Forms in your Student Application Portal
Date posted: September 25, 2019
Reading Time: 10 minutesAn essential but often underestimated factor in converting students is the quality of your application forms. If your school offers...
Student Lead Scoring: Your School’s Secret Weapon for Efficient Recruitment
Date posted: September 20, 2019
Reading Time: 9 minutesHow can you tell when a prospective student is seriously interested in your school? How do you know when to...
Boost your Education Content Marketing Strategy with Topic Clusters
Date posted: September 18, 2019
Reading Time: 10 minutesGone are the days when search engines rewarded websites for targeting specific keywords. Now, they prioritize content quality, and rank...
Getting More Out of CRM Reporting for Schools
Date posted: September 13, 2019
Reading Time: 10 minutesA CRM system has the power to completely transform your admissions efforts. Allowing you to streamline your lead management activities,...
The Role of CRM and Marketing Automation in Inbound Marketing for Schools
Date posted: September 4, 2019
Reading Time: 11 minutesBy offering prospects relevant and helpful information, inbound marketing has quickly become one of the most effective ways for schools...
8 Critical Components of a Content Marketing Audit for Schools
Date posted: August 28, 2019
Reading Time: 13 minutesIn digital marketing terms, website content is the gift that keeps on giving. Where ad campaigns, social media posts, or...
Redefining Inbound Marketing for Schools
Date posted: August 21, 2019
Reading Time: 16 minutesThe age of overly promotional, sales-oriented marketing is long gone. When looking for a school, students want authentic advice, helpful...
Growth Driven Design for Education Websites
Date posted: August 14, 2019
Reading Time: 10 minutesDesigning a new website can be a lengthy, costly, and risky process for schools. The project will often take several...