The Why & How of a College Newsletter
Date posted: March 8, 2013
Reading Time: 5 minutesPublishing a regular newsletter is an essential aspect of any communications strategy. Integrating a newsletter into your content calendar does...
How social media can enhance international student recruitment
Date posted: March 6, 2013
Reading Time: 3 minutesSocial media is a great tool for student marketing. It is also a great money-saving tool for international recruitment. If...
3 Ways to Boost Student-Driven Web Content
Date posted: March 1, 2013
Reading Time: 5 minutesJust as classrooms rely on student participation in order to thrive, a college or university website needs student-led content in...
5 steps to create an efficient editorial calendar for your college’s blog and social media presence
Date posted: February 27, 2013
Reading Time: 5 minutesMany colleges have adopted a good content creation schedule for their blog and social media by posting at least once...
5 Steps to Create an Efficient Editorial Calendar for Colleges
Date posted: February 27, 2013
Reading Time: 5 minutesMany colleges have adopted a good content creation schedule for their blogs and social media. They post at least once...
Higher Education Marketing to Present Workshop at 5th Annual SEMM Forum.
Date posted: February 26, 2013
Reading Time: 2 minutesHigher Education Marketing is excited to announce that our CEO and Digital Analyst, Philippe Taza, will be speaking at the...
A recap of the 2013 Horizon Report on Emerging Technologies in Higher Ed with a few personal observations
Date posted: February 25, 2013
Reading Time: 5 minutesThe 2013 edition of the Horizon Report has been released and can be downloaded from here. I personally love this...
Instagram or Pinterest: Where Should your College Start Sharing Visual Content?
Date posted: February 21, 2013
Reading Time: 4 minutesThere is a definite rise in creating and sharing more visual content online. According to the Pew’s Internet and American...
How Web Structure Can Increase Content Value
Date posted: February 8, 2013
Reading Time: 5 minutesStructure is everything. Granted, the recipe to a great web site contains a lot of different ingredients, including web design...
10 ways to enhance your college’s blog without writing
Date posted: February 6, 2013
Reading Time: 4 minutesYour college already hosts a blog and has already made it the hub of its content sharing online. You are...