7 Steps to More Relevant & Actionable Student Personas
Date posted: August 3, 2016
Reading Time: 9 minutesAs demand for highly personalized, strategically targeted student marketing grows, so does the interest in (and need for) detailed knowledge...
Why Iran Could Be the Next Big Market for International Student Recruitment
Date posted: July 25, 2016
Reading Time: 8 minutesShould Iran now be considered a major market for student recruitment? With a growing, intelligent and highly motivated student population,...
How “Education Hubs” are Impacting International Student Recruitment
Date posted: July 13, 2016
Reading Time: 7 minutesColleges and universities have been using branch locations to reach and recruit new students for decades, often with slightly modified...
4 Ways Your School Can Connect Better With Millennials
Date posted: July 6, 2016
Reading Time: 10 minutesThe millennial generation has occupied a special place in public discourse of late. We are increasingly preoccupied with the sheer...
Promoting Small Colleges? 6 Key Angles for Your Content Strategy
Date posted: June 29, 2016
Reading Time: 9 minutes A volatile economy, rising tuition costs, fear of student debt, and mounting uncertainty around the “worth” of a college...













