How Schools are Using “Video Anthems” to Build their Brand & Engage with Students
Date posted: December 30, 2015
Reading Time: 6 minutesSchools songs are nothing new, particularly “fight” songs for college sports teams. But now some institutions are producing official music...
5 Strategic Essentials of Student Recruitment Blogging
Date posted: December 16, 2015
Reading Time: 9 minutesThe drive towards high quality content in marketing shows no signs of abating in 2016. Blogging as a marketing medium...
5 Steps to Writing Irresistible PPC Ads for Student Recruitment
Date posted: December 9, 2015
Reading Time: 6 minutesWhether you’re looking to attract more students locally, or enhance your international recruitment, Pay-per-Click (PPC) advertising offers a highly efficient...
Stealth Applicants in Higher Education: 8 Strategies
Date posted: December 2, 2015
Reading Time: 12 minutesA prospective student can spend weeks comparing programmes, reading tuition pages, watching student videos, checking reviews, asking an AI assistant...
Faculty in Student Recruitment: 8 Strategies for Schools
Date posted: November 26, 2015
Reading Time: 12 minutesProspective students do not experience a programme as a collection of marketing messages. They experience it through the people who...
