From Inbox to Enrollment: How to Craft Email Campaigns That Actually Convert
Date posted: May 28, 2025
Reading Time: 11 minutesIn a world obsessed with TikTok trends and digital ad spends, it’s easy to overlook the humble email. Yet, email...
How to Advertise to College Students: 9 Best Practices
Date posted: May 21, 2025
Reading Time: 10 minutesAdvertising to college students requires more than choosing a platform associated with younger audiences. Institutions need to distinguish between prospective...
From First-Year to Graduation: How Email Marketing Nurtures Student Retention
Date posted: May 14, 2025
Reading Time: 11 minutesStudent retention remains one of the biggest challenges in higher education, with dropout rates continuing to concern institutions worldwide. For...
What Is Student Success in Higher Education? How Digital Marketing and CRM Tools Drive Achievement
Date posted: May 7, 2025
Reading Time: 10 minutesThe way higher institutions define and acknowledge student success in higher education today is changing rapidly. Today, diplomas and transcripts...
2025 Social Media Playbook for Education Marketers
Date posted: April 30, 2025
Reading Time: 12 minutesThe year is 2025, and the influence of a rapidly evolving social media space in shaping education marketing campaigns is...