Reading Time: 4 minutesMany schools have decided to host a school blog and become more involved in social media in order to enhance...

Reading Time: 4 minutesCUnet recently released its 2012 Higher Education Marketing Benchmarking Report: Not-for-Profit Colleges and Universities. This report follows on the heels of an...

Reading Time: 4 minutesHosting an Open House is the perfect way for your school to gather alumni, and current and prospective students together...

Reading Time: 3 minutesIn the world of higher education marketing, working with stretched or limited budgets is pretty much normal operating procedure. Choosing...

Reading Time: 5 minutesAt HEM, we often hear schools asking “Can I create a school page on LinkedIn?” The answer is a resounding...