How to Generate More Student Leads from your Higher Ed Website using Conversion Rate Optimization (CRO)
Date posted: October 9, 2012
Reading Time: 5 minutesYour boss says you need to generate more student leads and it is your job to figure out how to...
The 5 deadly sins schools commit on Twitter and how to avoid them
Date posted: October 5, 2012
Reading Time: 3 minutesTwitter is an efficient platform to share information, reach out to students and prospects, and position your school in its...
Higher Education Marketing and OmniUpdate Partner to Provide Digital Marketing and Web Content Management Services
Date posted: October 1, 2012
Reading Time: 2 minutesHigher Education Marketing (HEM) and OmniUpdate announced today a strategic partnership, offering a holistic approach to website analytics, marketing, and...
3 steps to attract adult students to your college through LinkedIn
Date posted: September 28, 2012
Reading Time: 3 minutesIt is not enough for your school to simply be present on social media. What is crucial is being present...
Highlights of the “Facebook in Admissions” Report
Date posted: September 24, 2012
Reading Time: 3 minutesVarsity Outreach, a marketing services company, specialized in developing Facebook communities in higher ed, recently released the 3rd edition of their...













