Educational Content Marketing: How School Blogs Drive Enrollment
Date posted: July 24, 2024
Reading Time: 10 minutesA school blog should do more than publish news. It should answer the questions prospective students and families are researching,...
Mastering University Alumni Email Marketing Strategies
Date posted: July 17, 2024
Reading Time: 7 minutesIn higher education, the power of a strong alumni network cannot be understated. These graduates are more than just former...
The Ultimate Guide to WeChat Ads: Key Strategies & Practices
Date posted: July 10, 2024
Reading Time: 12 minutesWeChat advertising can help educational institutions reach prospective students, parents, alumni, and partners connected to mainland China. However, a successful...
Baidu SEO Guide: 4 Best Practices in the Chinese Market for International Recruitment
Date posted: July 3, 2024
Reading Time: 11 minutesWhat search engine does China use? As an educational institution trying to reach the Chinese market, the answer to this...
Decoding Gen Z: Mastering Education Marketing for the Digital Natives
Date posted: June 26, 2024
Reading Time: 9 minutesGeneration Z is still an important audience for colleges, universities, career schools, language schools and other education providers. But in...








