Meta Ads Metrics for Education: A Full-Funnel Guide
Date posted: August 23, 2023
Reading Time: 10 minutesIn today’s education market, Meta advertising campaigns are key for successfully reaching prospects. However, running ads on platforms like Facebook...
Celebrating a 15-Year Company Anniversary: HEM’s Past and Future with CEO Philippe Taza
Date posted: August 16, 2023
Reading Time: 5 minutesHigher Education Marketing (HEM) is celebrating its 15th anniversary as its milestone this month. Our 15th company anniversary marks our...
Recruiting Questions: What Your Student Recruitment Team Should Address to Connect with Prospects
Date posted: August 9, 2023
Reading Time: 10 minutesImproving your student recruitment strategy is a big step in boosting your school’s enrollment numbers, making it an essential part...
Discover TikTok’s Search Culture: Insights into How Younger Generations Seek Information
Date posted: August 2, 2023
Reading Time: 10 minutesIt is not a secret that since its release in 2016, TikTok has become one of the most popular social...
High Authority Backlinks: How Your School Can Improve its SEO
Date posted: July 26, 2023
Reading Time: 9 minutesBy now, you must have heard of search engine optimization as the top approach for improving your school website’s search...