Nurturing Leads Towards Application with Your School’s Student Portal: A Guide for Success
Date posted: September 6, 2023
Reading Time: 8 minutesA school’s student portal should be a space that attracts prospects and naturally guides them through the admissions funnel. Schools...
Organic Traffic Insights: Tools and Techniques for Monitoring Organic Results for Education Marketers
Date posted: August 30, 2023
Reading Time: 10 minutesIn the current digital landscape, organic search has become the foundation of online visibility and brand awareness. Although many schools...
Measuring Success: Key Metrics for Evaluating Meta Campaigns in Education
Date posted: August 23, 2023
Reading Time: 10 minutesIn today’s education market, Meta advertising campaigns are key for successfully reaching prospects. However, running ads on platforms like Facebook...
Celebrating a 15-Year Company Anniversary: HEM’s Past and Future with CEO Philippe Taza
Date posted: August 16, 2023
Reading Time: 5 minutesHigher Education Marketing (HEM) is celebrating its 15th anniversary as its milestone this month. Our 15th company anniversary marks our...
Recruiting Questions: What Your Student Recruitment Team Should Address to Connect with Prospects
Date posted: August 9, 2023
Reading Time: 10 minutesImproving your student recruitment strategy is a big step in boosting your school’s enrollment numbers, making it an essential part...