Marketing Education to Employers: 8 Steps to Success
Date posted: April 21, 2021
Reading Time: 11 minutesDo your courses equip students with skills that are highly sought-after in the professional world? Can they serve as a...
9 Things You Didn’t Know You Could Do With HEM’s Student Application Portal
Date posted: April 14, 2021
Reading Time: 9 minutesHEM’s Student Application Portal is an intuitive, purpose-built tool that schools can use to create online applications and digitize their...
How to Create a Social Media Marketing Strategy for Schools
Date posted: March 17, 2021
Reading Time: 12 minutesThe world of social media marketing is constantly changing, introducing new trends and technologies that open a world of opportunities...
How to Create Successful SMS Campaigns Using CRM and Marketing Automation for Schools
Date posted: February 24, 2021
Reading Time: 9 minutesStop, take a moment, and think about how many times you use your phone in a day. The number that...
6 Reports your School Should be Monitoring for Education Analytics
Date posted: February 10, 2021
Reading Time: 9 minutesI’m sure your school has been reminded time and time again that it needs to be monitoring its recruitment efforts....
8 Marketing Steps for Launching a New College Program
Date posted: January 19, 2021
Reading Time: 9 minutesAt a time when people are spending considerably more time at home, many individuals are looking to upskill or pursue...
6 Higher Education Marketing Trends to Watch
Date posted: December 30, 2020
Reading Time: 6 minutesPredicting marketing trends in an ever-evolving digital landscape is always a challenge. With ongoing changes in technology, student behavior, and...
The 6 Essential Ingredients of Great Higher Ed Social Media Ad Creative
Date posted: December 9, 2020
Reading Time: 11 minutesWhat makes a good social media ad? Is it an eye-catching design? Compelling copy? A strong CTA? In most cases,...
TikTok University Marketing: A New Social Media Trend for Schools
Date posted: December 2, 2020
Reading Time: 10 minutesWhat started as a platform known for karaoke-style videos and dance challenges has evolved into a social media giant, quickly...
How to Enroll More Students Online Using Marketing Automation & Remote Admissions Software
Date posted: November 25, 2020
Reading Time: 10 minutesMany schools have made it easy for prospects to learn about them online, whether it be through their website, social...