10 Key Strategies to Improve Student Retention in Higher Education
Date posted: March 26, 2025
Reading Time: 10 minutesStudent retention is not simply a marketing outcome. It reflects whether an institution helps students navigate academic expectations, financial pressure,...
Inbound Marketing Ideas to Grow Small Private Schools in 2025
Date posted: March 26, 2025
Reading Time: 10 minutesAre you an administrator or marketer at a small private school? If so, you likely face unique challenges in growing...
10 Summer Camp Marketing Strategies to Increase Enrollment
Date posted: March 19, 2025
Reading Time: 10 minutesFamilies often begin planning summer activities months before the school year ends. They compare dates, locations, age groups, schedules, pricing,...
Alumni Networks: 8 Strategies for Engagement and Recruitment
Date posted: March 12, 2025
Reading Time: 9 minutesAn alumni network can strengthen lifelong relationships, career support, mentoring, institutional learning, fundraising, reputation, and student recruitment. Its value does...
Mastering SEO and GEO in Education Marketing: The Future of Search Optimization
Date posted: March 5, 2025
Reading Time: 12 minutesThe modern digital era has brought with it a world of remarkable changes and developments in the information space that...
CRM vs. LMS: Understanding Their Roles in Educational Marketing Strategies
Date posted: February 26, 2025
Reading Time: 9 minutesChoosing between a customer relationship management system and a learning management system is usually the wrong starting point. A CRM...
10 Benefits of an Online Admissions and Enrollment System
Date posted: February 19, 2025
Reading Time: 9 minutesAn online admissions and enrollment system can do much more than replace paper forms. When it is designed around the...
Transforming the Student Journey: From First Click to First Day With a Student Portal
Date posted: February 12, 2025
Reading Time: 10 minutesThink about the last time you ordered something online or streamed your favourite show. Remember how pretty seamless it was?...
Maximizing Student Recruitment With Video Ads: A Comprehensive Guide
Date posted: January 29, 2025
Reading Time: 11 minutesWith video consumption accounting for nearly 83% of global internet traffic and popular platforms like Instagram, YouTube, TikTok, and Facebook...
Your Students, Your Story: Elevating Education Marketing with UGC and Student Ambassadors
Date posted: January 22, 2025
Reading Time: 11 minutesAuthenticity has become a cornerstone of successful education marketing campaigns. Nothing speaks louder to prospective students than real experiences shared...