What Will Your Student Personas Look Like After COVID-19?
Date posted: May 13, 2020
Reading Time: 11 minutesA target persona is meant to be a living document. Comprising a broad picture of your audience’s most common shared...
Online Student Recruitment Made Easy With Our New Virtual Admissions Assistant
Date posted: May 6, 2020
Reading Time: 8 minutesFor many schools, a prospective student’s visit to their campus is a crucial final stage of the admissions process. Whether...
7 Ways to Manage Your Recruitment During COVID-19 with CRM and Marketing Automation for Schools
Date posted: April 22, 2020
Reading Time: 11 minutesA CRM and marketing automation system can be a useful tool for admissions teams at the best of times. Allowing...
Rethinking Your Student Recruitment Plans for a Post-COVID-19 World
Date posted: April 15, 2020
Reading Time: 12 minutesIf your student recruitment activities have been put on the backburner in the face of the COVID-19 crisis, you are...
Tips for School Communications During the COVID-19 Crisis
Date posted: March 25, 2020
Reading Time: 3 minutesAs the current crisis surrounding the COVID-19 pandemic continues to develop, the circumstances facing schools are changing day by day,...
A Guide to SMS and Instant Messaging for Student Recruitment
Date posted: March 18, 2020
Reading Time: 10 minutesIf your school wants to stay on top of marketing trends, it’s important to pay attention to the digital tools...
5 Ways to Optimize your Admissions Funnel with a Lead Conversion Audit for Schools
Date posted: February 26, 2020
Reading Time: 11 minutesThe life of admissions staff is a busy one, and there are endless tasks you are expected to keep up...
What is LinkedIn Elevate and How Can it Help Your Higher Education Social Media Strategy?
Date posted: February 12, 2020
Reading Time: 8 minutesWhile the influencer marketing trend is not all that relevant for the education industry, schools can still gain valuable social...
SEO for Education Websites: Everything Your School Needs to Know
Date posted: January 8, 2020
Reading Time: 15 minutesSearch engine algorithms are meant to be your friends – not your enemies. This holds true when considering SEO for...
How to Optimize Your School’s CTAs for Student Conversion
Date posted: January 1, 2020
Reading Time: 12 minutesCTAs (calls to action) may be small, but their impact on the enrollment journey is too big to be ignored....