Believe it or not, a wide-reaching student recruitment strategy can have its downsides. Dealing with student inquiries from multiple channels,...

Have you pulled up your school’s website and application on your phone recently? The foundation for all digital marketing activities...

Curated content -posts which collect and share content from a range of different sources- has long been one of the...

At this stage, the majority of recruitment professionals are probably well aware of the importance of content marketing to their...

With some estimating that video will account for as much as 74% of all internet traffic by 2017, it’s become...

Love it or hate it, there’s been no escaping the Pokemon Go craze over the last few months. The augmented...

Should Iran now be considered a major market for student recruitment? With a growing, intelligent and highly motivated student population,...

The QS 2016 report on digital marketing in higher education reveals some fascinating trends in how schools are re-tooling their...

Hot on the heels of Instagram and Twitter’s recent newsfeed changes, recruiters can expect another important social media platform to...

The ever-changing landscape of social media marketing seems to be shifting once again, with two major players announcing changes to...