While most education marketing is understandably focused on prospective students, savvy schools recognize the important role that parents have in...

You may have read recently that HEM’s hometown of Montreal was named the world’s best student city in QS Digital...

For many students, choosing a college or university to attend is associated with joining an illustrious tradition of successful graduates...

Schools were among the earliest adopters of data analytics nearly a decade ago, and as society has moved increasingly online,...

As international markets become increasingly important for student recruitment, schools need to ensure that their messaging is being clearly understood...

Your Guide to the Changing World of Digital Student Recruitment! We’re very excited to announce that the fifth edition of...

Over the past few years, there has been a fundamental shift in how we use social media – a trend...

Worldwide student mobility has seen steady growth over the past several years and shows no signs of slowing down any...

For colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn’t have come at a...

Media consumption has never been higher than in today’s hyper-connected world, creating more opportunities than ever to reach prospective students...