Reading Time: 10 minutes Over the past few years, there has been a fundamental shift in how we use social media – a trend...

Reading Time: 11 minutes Over the past few years, there has been a fundamental shift in how we use social media marketing for educational...

Reading Time: 13 minutes For colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn’t have come at a...

Reading Time: 10 minutes Media consumption has never been higher than in today’s hyper-connected world, creating more opportunities than ever to reach prospective students...

Reading Time: 9 minutes As international student recruitment becomes increasingly competitive, more and more institutions are looking beyond the most obvious source countries in...

Reading Time: 9 minutes Higher education websites are both vitally important to a school’s success and very easy to get wrong. With so many...

Reading Time: 4 minutes Universities around the world are ramping up their international student advertizing and promotional efforts. As an international student recruiter, staying...

Reading Time: 9 minutes With an ever increasing number of institutions chasing a shrinking pool of prospective applicants, most schools are actively on the...

Reading Time: 2 minutes We’re excited to announce that Higher Education Marketing will be hosting a FREE 30-minute webinar for education marketing and admissions...

Reading Time: 8 minutes Have you pulled up your school’s website and application on your phone recently? The foundation for all digital marketing activities...