Plain English: 5 Writing Tips for International Students
Date posted: February 1, 2017
Reading Time: 10 minutesAs international recruitment becomes more competitive, schools need to make sure prospective students and their families can understand what they...
HEM’s Brand New eBook: Digital Marketing Solutions for Education Institutions is Available Now!
Date posted: January 30, 2017
Reading Time: 2 minutesYour Guide to the Changing World of Digital Student Recruitment! We’re very excited to announce that the fifth edition of...
How Instant Messaging and Chatbots are Transforming Student Recruitment for the Hyper-Connected Generation
Date posted: January 18, 2017
Reading Time: 10 minutesOver the past few years, there has been a fundamental shift in how we use social media – a trend...
How Instant Messaging and the WhatsApp Bot for Education are Transforming Student Recruitment for the Hyper-Connected Generation
Date posted: January 18, 2017
Reading Time: 11 minutesOver the past few years, there has been a fundamental shift in how we use social media marketing for educational...
Developing Sustainable Student Recruitment Strategies in China
Date posted: January 4, 2017
Reading Time: 13 minutesFor colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn’t have come at a...
Native Advertising for Higher Education: Strategy Guide
Date posted: December 14, 2016
Reading Time: 10 minutesEven strong higher education content can struggle to reach the right prospective students. Organic search, email, social media and institutional...
International Student Recruitment in Africa: Strategy Guide
Date posted: December 7, 2016
Reading Time: 10 minutesAfrica offers significant opportunities for international student recruitment, but it should never be treated as one market. The continent includes...
How to Continuously Improve your School’s Website with Evolutionary Redesign
Date posted: November 23, 2016
Reading Time: 9 minutesHigher education websites are both vitally important to a school’s success and very easy to get wrong. With so many...
Housing Anywhere: How International Student Housing Platforms Support Recruitment
Date posted: November 21, 2016
Reading Time: 9 minutesHousing is not simply a service students need after they enrol. For many international applicants, it is part of the...
How to Leverage your Faculty for Domestic and International Student Recruitment
Date posted: November 9, 2016
Reading Time: 9 minutesWith an ever increasing number of institutions chasing a shrinking pool of prospective applicants, most schools are actively on the...