Reading Time: 8 minutes The location of a school can be a huge factor in the decision-making process of prospective students at all levels....

Reading Time: 9 minutes What would you say if you were asked to describe your school in one or two sentences? How about if...

Reading Time: 11 minutes Whether we are looking for a good place to eat, to get our car fixed, or to buy a household...

Reading Time: 12 minutes Believe it or not, you have probably participated in hundreds of A/B tests. Proving clear, actionable, and relevant data for...

Reading Time: 6 minutes   One of the most exciting things about working in digital marketing is that the online world is constantly changing...

Reading Time: 8 minutes Throughout the year, your school’s marketing needs will shift and change. At some point, you may find yourself needing to...

Reading Time: 9 minutes While there are a number of good reasons to learn English, an increasing number of international students now see it...

Reading Time: 10 minutes You may have read recently that HEM’s hometown of Montreal was named the world’s best student city in QS Digital...

Reading Time: 10 minutes Over the past year, LinkedIn for higher education has arguably been the most difficult social media platform for student recruitment...

Reading Time: 8 minutes 2016 once again saw a flood of changes in the world of social media. From new features – such as...